| Title: | New Venture Growth |
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| Long Title: | New Venture Growth |
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| Field of Study: |
Business & Management
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| Valid From: |
Semester 1 - 2016/17 ( September 2016 ) |
| Module Coordinator: |
DON CROWLEY |
| Module Author: |
JOHN MEYLER |
| Module Description: |
This module aims to develop students' knowledge and understanding of the processes and challenges of creating sustaining and growing new ventures. |
| Learning Outcomes |
| On successful completion of this module the learner will be able to: |
| LO1 |
Differentiate between Entrepreneurs, Intrapreneurs, Owner-Managers, Inventors and Innovators and critically evaluate the principal characteristics of a typical Entrepreneur. |
| LO2 |
Critically assess the actions required by the Entrepreneur or Entrepreneurial team in converting a concept into a new venture. |
| LO3 |
Describe the relationship between new venture inception strategy and future growth and development strategy. |
| LO4 |
Critically assess the key challenges and risk stages in sustaining a new venture and evaluate the primary causes of New Venture failure. |
| LO5 |
Critically evaluate components of small Business Management and the processes of Enterprise Growth. |
| LO6 |
Undertake sufficient exploratory research to determine and gain approval for an appropiate research area/project statement in the areas of New Venture & Growth. |
| Pre-requisite learning |
Module Recommendations
This is prior learning (or a practical skill) that is strongly recommended before enrolment in this module. You may enrol in this module if you have not acquired the recommended learning but you will have considerable difficulty in passing (i.e. achieving the learning outcomes of) the module. While the prior learning is expressed as named CIT module(s) it also allows for learning (in another module or modules) which is equivalent to the learning specified in the named module(s). |
| No recommendations listed |
Incompatible Modules
These are modules which have learning outcomes that are too similar to the learning outcomes of this module. You may not earn additional credit for the same learning and therefore you may not enrol in this module if you have successfully completed any modules in the incompatible list. |
| No incompatible modules listed |
Co-requisite Modules
|
| No Co-requisite modules listed |
Requirements
This is prior learning (or a practical skill) that is mandatory before enrolment in this module is allowed. You may not enrol on this module if you have not acquired the learning specified in this section. |
| No requirements listed |
Co-requisites
|
| No Co Requisites listed |
Module Content & Assessment
| Indicative Content |
|
Understanding Entrepreneurial Bahaviour
Characteristics and Motivations of Entrepreneurs, Intrapreneurs, Owner Managers, Inventors, and Innovators and the differences between them. Entrepreneurial behaviour, skills and competencies. The role of Government, Enterprise Ireland, Structures, Supports etc to assist Entrepreneurs.
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How New Ventures Develop
Context for business venturing, support issues, incubation, policy influences.
Business Venturing, initial tasks, start up factors, key skills.
Practical Problems and difficulties in creating new business ventures.
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Growth & Decline
Stages of new Business Growth and Critical Risk factors, Primary causes of Failure in New Business Venturing, The Corporate death spiral.
Strategic characteristics of successful business ventures.
Success Business Growth and development.
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Business Planning and the development of a Business Plan.
Business Planning, The Development of a robust, realistic Business Plan for a new venture, challenges and failures of small businesses.
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New Venture Creation & Implementation
New Venture Implementation, Structure, Control, Contingency issues, Strategic Management of the Business to achieve firm growth, RTM and expansion.
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| Assessment Breakdown | % |
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| Course Work | 50.00% |
| End of Module Formal Examination | 50.00% |
| Course Work |
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| Assessment Type |
Assessment Description |
Outcome addressed |
% of total |
Assessment Date |
| Project |
Group Project and presentation based on the Growth, RTM and development of a new venture |
1,2,3,4,5,6 |
50.0 |
Week 11 |
| End of Module Formal Examination |
|---|
| Assessment Type |
Assessment Description |
Outcome addressed |
% of total |
Assessment Date |
| Formal Exam |
End-of-Semester Final Examination |
1,2,3,4,5,6 |
50.0 |
End-of-Semester |
| Reassessment Requirement |
Repeat examination
Reassessment of this module will consist of a repeat examination. It is possible that there will also be a requirement to be reassessed in a coursework element.
|
The institute reserves the right to alter the nature and timings of assessment
Module Workload
| Workload: Full Time |
| Workload Type |
Workload Description |
Hours |
Frequency |
Average Weekly Learner Workload |
| Lecture |
Lecture |
3.0 |
Every Week |
3.00 |
| Independent & Directed Learning (Non-contact) |
Reading, research and case studies |
4.0 |
Every Week |
4.00 |
| Total Hours |
7.00 |
| Total Weekly Learner Workload |
7.00 |
| Total Weekly Contact Hours |
3.00 |
| Workload: Part Time |
| Workload Type |
Workload Description |
Hours |
Frequency |
Average Weekly Learner Workload |
| Lecture |
Lecture |
3.0 |
Every Week |
3.00 |
| Independent & Directed Learning (Non-contact) |
Reading, research, case studies and work based learning |
4.0 |
Every Week |
4.00 |
| Total Hours |
7.00 |
| Total Weekly Learner Workload |
7.00 |
| Total Weekly Contact Hours |
3.00 |
Module Resources
| Recommended Book Resources |
|---|
- Dhirendra Kumar 2015, Building Sustainable Competitive Advantage, 1 Ed., all, Gower London [ISBN: 9781472470317]
- Dhirendra Kumar 2010, Enterprise Growth Strategy, 1 Ed., All, Gower London [ISBN: 9780566091988]
- Paul Burns 2011, Entrepreneurship and small business, 3rd Ed., all, Palgrave Mcmillan London [ISBN: 9780230247802]
- William D. Bygrave, Andrew Zacharakis, 2011, Entrepreneurship, 2nd Ed., John Wiley & Sons Inc US [ISBN: 9780470450376]
| | Recommended Article/Paper Resources |
|---|
- Bev Hulhert, Reva Berman Brown and Sophie Adams 1997, TOWARDS AN UNDERSTANDING OF "OPPORTUNITY", Marketing Education Review, Volume 7, Number 3 (Fall 1997)
- ALEXANDER KESSLER & HERMANN FRANK 2009, Nascent Entrepreneurship in a Longitudinal Perspective The Impact of Person, Environment, Resources and the Founding Process on the Decision to Start Business Activities, International Small Business Journal, Vol 27(6), 720-742
- Robert A. Baron, Michael D. Ensley 2006, Opportunity Recognition as the Detection of Meaningful Patterns: Evidence from Comparisons of Novice and Experienced Entrepreneurs, Management Science, Vol. 52, No. 9, September 2006, pp. 1331–1344 [ISSN: 0025-1909]
- M. Pretorius and S.M. Millard 2005, Creativity, innovation and implementation: Management experience, venture size, life cycle stage, race and gender as moderators, South African Journal of Business Management, vol.36 no.4
- COLM O’GORMAN & SIRI TERJESEN 2006, Financing the Celtic Tigress: Venture Financing and Informal Investment in Ireland, Venture Capital, Vol. 8, No. 1, January 2006, 69-88
- Anna Macko and Tadeusz Tyszka 2009, Entrepreneurship and Risk Taking, APPLIED PSYCHOLOGY: AN INTERNATIONAL REVIEW, 58 (3), 469–487
| | Supplementary Article/Paper Resources |
|---|
- J. Barton Cunningham and Joe Lischeron 1991, DEFINING ENTREPRENEURSHIP, Journal of Small Business Management, January 1991, pp 45-61
| | Other Resources |
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- Guest Lectures: Enterprise Ireland, Government Agencies,
ISME, IBEC
- Guest Lectures: Local/Regional Entrepreneurs
- Journal: The International Journal of
entrepreneurial Behaviour and Research
- Journal: International Journal of Management and
Enterprise Development (Inderscience)
- Journal: International Small Business Journal
(Sage)
- Journal: Journal of Business and Entrepreneurship
(Ass for Small Business and
Entrepreneurship).
- Journal: Journal of Business Venturing (Elsevier)
- Journal: Journal of Entrepreneurship (Sage)
- Journal: Journal of Small Business and Enterprise
Development (MCB)
- Journal: Journal of Research in Marketing &
Entrepreneurship (in association with
MCB).
- Journal: Journal of Small Business Strategies
(Small Business Institute Directors
Association).
- Journal: Journal of Small Business Finance (JAI).
- Journal: Entrepreneurial: Theory and Practice
(Baylor University)(ABI)
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Module Delivered in
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