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TOUR6020 - International Tourism Policy

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Title:International Tourism Policy
Long Title:International Tourism Policy
Module Code:TOUR6020
 
Credits: 5
NFQ Level:Fundamental
Field of Study: Tourism
Valid From: Semester 1 - 2017/18 ( September 2017 )
Module Delivered in 2 programme(s)
Module Coordinator: Noel Murray
Module Author: URSULA O DONNELL
Module Description: This module aims to provide an overview of European and International tourism policy. It assesses International tourism trends and statistics within the various International tourism regions. It evaluates future developments in International tourism.
Learning Outcomes
On successful completion of this module the learner will be able to:
LO1 Examine the roles and functions of the key organisations in tourism policy development at International and European level
LO2 Examine International and European policies associated with the development and improvement of the tourism industry.
LO3 Critically evaluate International tourism trends and statistics within the various International tourism regions
LO4 Determine future developments and trends associated with the International tourism industry.
Pre-requisite learning
Module Recommendations
This is prior learning (or a practical skill) that is strongly recommended before enrolment in this module. You may enrol in this module if you have not acquired the recommended learning but you will have considerable difficulty in passing (i.e. achieving the learning outcomes of) the module. While the prior learning is expressed as named CIT module(s) it also allows for learning (in another module or modules) which is equivalent to the learning specified in the named module(s).
No recommendations listed
Incompatible Modules
These are modules which have learning outcomes that are too similar to the learning outcomes of this module. You may not earn additional credit for the same learning and therefore you may not enrol in this module if you have successfully completed any modules in the incompatible list.
No incompatible modules listed
Co-requisite Modules
No Co-requisite modules listed
Requirements
This is prior learning (or a practical skill) that is mandatory before enrolment in this module is allowed. You may not enrol on this module if you have not acquired the learning specified in this section.
No requirements listed
Co-requisites
No Co Requisites listed
 

Module Content & Assessment

Indicative Content
Key organisations in International and European tourism policy develop
The roles of public sector organisations involved in International tourism policy development; Examples; UNWTO, WTTC, EU, and ETC,
European and International tourism policy
International political context of tourism. Policies in relation to, pro-poor tourism, sex tourism, gender & tourism, accessible tourism, tourism quality principles & Global Code of Ethics for tourism. Europe's political framework for tourism
International Tourism trends & statistics
Tourism regions. Assess the flow of tourism in International regions including the number of arrivals, revenue, departures and the effects of these on the balance of payments of host destinations. Identify the trends in relation to International tourism development and emerging tourist markets. Tourism satellite accounts. Tourism clusters
Future developments and trends in International tourism
The future direction for International tourism including changing demographics, geopolitics, climate change, new destinations and new types of tourism products.
Assessment Breakdown%
Course Work100.00%
Course Work
Assessment Type Assessment Description Outcome addressed % of total Assessment Date
Project An evaluation of the tourism policies and trends in a particular destination. A different destination will be assigned to each student. 2,3,4 30.0 Week 8
Presentation Students will present their project on an evaluation of the tourism policies and trends in a particular destination. 2,3,4 30.0 Week 8
Short Answer Questions In Class Test 1,2,3,4 40.0 Week 13
No End of Module Formal Examination
Reassessment Requirement
Repeat examination
Reassessment of this module will consist of a repeat examination. It is possible that there will also be a requirement to be reassessed in a coursework element.

The institute reserves the right to alter the nature and timings of assessment

 

Module Workload

Workload: Full Time
Workload Type Workload Description Hours Frequency Average Weekly Learner Workload
Lecture Classroom based 3.0 Every Week 3.00
Independent & Directed Learning (Non-contact) Reading/Study 4.0 Every Week 4.00
Total Hours 7.00
Total Weekly Learner Workload 7.00
Total Weekly Contact Hours 3.00
Workload: Part Time
Workload Type Workload Description Hours Frequency Average Weekly Learner Workload
Lecture Classroom based 3.0 Every Week 3.00
Independent & Directed Learning (Non-contact) Reading/study 4.0 Every Week 4.00
Total Hours 7.00
Total Weekly Learner Workload 7.00
Total Weekly Contact Hours 3.00
 

Module Resources

Recommended Book Resources
  • David L. Edgell Sr. and Jason R. Swanson. 2013, Tourism policy and planning, 2nd Ed., New York; Routledge [ISBN: 1136286357]
  • UNWTO 2011, Handbook on Tourism Product Development, UNWTO Spain [ISBN: 9789284413959]
  • UNWTO 2010, Demographic Change and Tourism, UNWTO Spain [ISBN: 9789284413423]
Supplementary Book Resources
  • Dianne Dredge et al 2011, Stories of Practice: Tourism Policy and Planning, 1st Ed., Ashgate UK [ISBN: 978-0-7546-79]
  • C. Michael Hall 2008, Tourism Planning, Prentice Hall Harlow [ISBN: 0132046520]
Recommended Article/Paper Resources
  • Elsevier Science Ltd. Tourism Management
  • Wiley. International Journal of Tourism Research
  • Elsevier Science Ltd. Annals of Tourism Research
Other Resources
 

Module Delivered in

Programme Code Programme Semester Delivery
CR_FTRSM_8 Bachelor of Business (Honours) in Tourism Management 4 Mandatory
CR_FTOUR_6 Higher Certificate in Business in Tourism Management 4 Elective

Cork Institute of Technology
Rossa Avenue, Bishopstown, Cork

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Email: help@cit.edu.ie