| Learning Outcomes |
| On successful completion of this module the learner will be able to: |
| LO1 |
Analyse the strategic importance of the entrepreneur to job creation and the value of small business to the Irish economy. |
| LO2 |
Analyse the unique characteristics of those who start their own business vis a vis those who are employed by others. |
| LO3 |
Construct a comprehensive business plan. This will cover aspects of marketing, finance, human resources, etc. |
| LO4 |
Analyse the problems faced by entrepreneurs. |
| LO5 |
Analyse the key differences between male and female entrepreneurs. |
| Indicative Content |
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Introduction
The small business sector; Definition of entrepreneurship; Why has the rate of small business development been so low historically in Ireland?; Personal characteristics of entrepreneurs; Background characteristics and psychological variables; Intrapreneurship; Establishing an intrapreneurial spirit within the firm.
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Stages of Business Start up
Stages involved in setting up a business; Developing ideas and business opportunities; Creativity; Incubation centres; Mentoring; Assistance; Networking.
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Business Plans
Purpose and contents; Establish the scope of the business plan; Determine what type of business plan is appropriate; Steps involved in writing the plan; Location of investors and presentation.
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Finance
Sources of finance; Early stage funding; Bank loans; Government funding; Venture capital; Informal venture capital and Business Angels.
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Female Entrepreneurship
Women and the small business sector; Why has the rate been so low historically?; Types of female entrepreneur; Characteristics of female entrepreneurs; Management of female owned businesses; Performance of female owned businesses; Barriers; Recent trends.
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Types of Business Venture
Choosing the right business; Buy an existing business; Franchising; Management buy-outs; Family and enterprise.
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Retaining Entrepreneurship as the Venture Grows
Facing the strategic challenge of growth; Maintaining the entrepreneurial dynamic; Founder's Disease; Creating the entrepreneurial team.
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| Recommended Book Resources |
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- Carter and Jones Evans 2000, Enterprise and Small Business, First Ed., Prentice Hall UK [ISBN: 0-201-39852-4]
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| Supplementary Book Resources |
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- Kathleen Allen 2015, Launching New Ventures, an Entrepreneurial Approach, 7th Ed., Cengage Learning [ISBN: 978-1305102507]
- Kaplan and Warren 2007, Patterns of Entrepreneurship, Second Ed., Wiley USA [ISBN: 0-471-73750-X]
- Joseph Tidd and John Bessant 2015, Innovation and Entrepreneurship, 3rd Ed., Wiley [ISBN: 978-1118993095]
- Kirby 2003, Entrepreneurship, First Ed., McGraw Hill UK [ISBN: 0077098587]
- Barringer and Ireland 2006, Entrepreneurship - Successfully Launching New Ventures, First Ed., Pearson Prentice Hall USA [ISBN: 0-13-061855-1]
- Cooney 2005, Irish Cases in Entrepreneurship, First Ed., Blackhall Publishing Dublin [ISBN: 1-842180-87-8]
- Wickam 2001, Strategic Entrepreneurship, Second Ed., Prentice Hall UK [ISBN: 0-273 65115-3]
- Deakins and Freel 2006, Entrepreneurship and Small Firms, Fourth Ed., McGraw Hill UK [ISBN: 0-07-710826-4]
- Henry 2007, Ernst and Young Entrepreneur of the Year Case Series, First Ed., Blackhall Publishing Dublin [ISBN: 978-1-84218-141-6]
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| This module does not have any article/paper resources |
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| Other Resources |
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- www.bplans.com: www.bplans.com
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