Upon successful completion of this programme the graduate will be able to demonstrate... :
PO1
Knowledge - Breadth
(a)
A systematic knowledge of the functions and practice of professional journalism and digital content creation
PO2
Knowledge - Kind
(a)
A critical awareness of the contexts and settings of journalism practice with digital content creation and its integral relationship with the functions and organization of related professions.
PO3
Skill - Range
(a)
The ability to research, construct and evaluate planned structures of journalistic activity with digital content creation
PO4
Skill - Selectivity
(a)
The ability to critically evaluate and contextualise a media organisation's writing, editing, broadcasting and production requirements and to exercise autonomous judgement in the performance of such functions.
PO5
Competence - Context
(a)
The ability to commission and manage journalistic research and the full range of writing and audiovisual techniques
PO6
Competence - Role
(a)
Adherence to the highest national and international professional and ethical standards in the practice of journalism and digital content creation and to promote these standards within the workplace environment and in the interface with other functions and professions.
PO7
Competence - Learning to Learn
(a)
A critical appreciation of the diverse nature of the practice of professional journalism and the need to address this dynamic and a rapidly changing work environment, especially in the area of digital content creation, through continuing academic and professional learning.
PO8
Competence - Insight
(a)
A critical knowledge of the wider political, social, economic environment within which the journalist/digital content creator operates and the need to act at all times with due regard to the public interest.