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Higher Diploma in Business in Sales Management

HDip in Bus
Programme Code: CR_BSMGT_8
Mode of Delivery:Full Time, Part Time
No. of Semesters:2
NFQ Level:8
Embedded Award:No

Programme Outcomes

Upon successful completion of this programme the graduate will be able to demonstrate... :

PO1 Knowledge - Breadth
  (a) Demonstrate a detailed understanding of the factors relating to the sales environment, its tools and techniques and the contextual organisational that surround it.
PO2 Knowledge - Kind
  (a) Show an applied knowledge of sales, sales management, sales-force management, customer relationship management, personal and organisational buying and related areas.
PO3 Skill - Range
  (a) develop, implement and employ tools relating to sales management & planning, negotiation and positioning, undertake research, disseminate findings, design organisational processes, develop relationships, perform quantitative analysis and plan for their own effectiveness.
PO4 Skill - Selectivity
  (a) Demonstrate analytical, assessment and evaluation skills that can be applied to nebulous, dynamic environments with respect to the sales environment and their own professional development.
PO5 Competence - Context
  (a) Apply their skills in a range of contexts including SME and MNC environments utilising large dedicated teams as well as more flexible workforce dynamics and all in between.
PO6 Competence - Role
  (a) Display a comfort with leadership, the expression of critical insight and participation in teams of varied dynamics while attaining personal targets and contributing to the wider enterprsie.
PO7 Competence - Learning to Learn
  (a) Show a readiness to advance their own learning through formal and informal learning and to assimilate this in the context of their own professional needs.
PO8 Competence - Insight
  (a) Apply their learning through their individual approaches to their professional lives reflecting the philosophical, ethical and practical currents of their learning experience.

Semester Schedules

Stage 1 / Semester 1

Module Code Module Title
MRKT8009 Organisational Sales Strategy
MRKT8010 Effective Sales Techniques
Module Code Module Title
MRKT8011 International Selling for the
MGMT8041 Salesforce Management

Stage 1 / Semester 2

Module Code Module Title
MRKT8012 Applied Project for Sales Mgmt
MRKT8013 Sales Seminar Series
MRKT8014 Sales and Marketing Finance
Module Code Module Title
MRKT8015 The Digital Environment
LEGS8006 Sales Law and Ethics

Cork Institute of Technology
Rossa Avenue, Bishopstown, Cork

Tel: 021-4326100     Fax: 021-4545343
Email: help@cit.edu.ie